大衛 路易斯 凱爾

Imagination Juggernaut, Brand architect, and Filmmaker

David Lewis Kyle, artistically known as ABSTRAXX, is the Founder and Developer of the SnackBreak and KAALM apps, Co-Founder of Popsicle Air, and Chief of Imagination at The Brella Co.

An entrepreneur, brand architect, and creative strategist with over 20 years of experience, David specializes in building brands, products, and experiences that challenge conventional thinking and create meaningful connections. His work spans brand development, design, marketing, storytelling, and software development across both digital and service-based businesses.

As the creator of SnackBreak, an awareness-based app designed to help people interrupt automatic snacking habits, and KAALM, a sensory reset app focused on relaxation and mindfulness, David is passionate about creating tools that positively influence human behavior. Through every venture, he blends imagination with execution to transform ideas into brands, products, and experiences that stand apart and leave a lasting impact.